Pic nic in Italy, it’s a trend!

Pic nic in Italy, it’s a trend!

The French started the picnic ritual in the gardens of Versailles. It was the post-Revolution period, and "Liberté, Égalité, Fraternité" also meant meeting altogether, without social distinctions, in a place previously closed to the people to eat together with a...

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WeCom: the new frontier of customer care in China

What is WeCom? WeCom is a service initially conceived by the Tencent (WeChat) team as a corporate tool for internal communication. Over time, however, industry experts found out that this tool was ideal for interacting with the entire WeChat ecosystem and could enable...

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What is WeChat Channel and why do you need it?

What is WeChat Channel and why do you need it?

WeChat Channels is a short video platform and the most powerful answer to Douyin (Douyin is what in the western country we call Tiktok). It is located inside WeChat and you can access it from the ‘Discover’ option. WeChat Channel is a feature that everyone can use to...

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How much is the Chinese market worth for Italian companies?

GDP in China in the first quarter of 2021 increased by + 18.3%, and in 2020, China was the only country in the world to maintain economic growth, achieving + 2.3%. Not only that, in 2021, with 1,058 billionaires (+ 259 compared to 2020), China has overtaken the United...

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Singles Day 11.11

Singles Day 11.11

What is Singles day? November 11, also known as Singles’ Day is the largest shopping day int he WORLD. Double 11 falls on Nov. 11 because the four 1s in the date resembles a bare stick, which in a slang for an unmarried man ho does not add “branches” to the family...

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