Are you entering the Italian market with your furniture or with your rchitecture or design studio and are you looking for an Architecture and Design PR agency? Have you a huge real estate project to promote in Italy? We will be happy to help you in all you need: from media relations to event management, from ADV to below the line. We can  define and actively promote an effective communication and marketing strategy for your projects. The world of architecture, design and furniture can take great advantage from the many opportunities given by the press office which enables companies operating in this field to communicate effectively the uniqueness and innovation of their products or projects.

Our PR campaigns will therefore help you to empower your brand in Italy and promote to architects, designers, producers, buyers by telling their story and building strong and long-lasting relatonships with journalists that work in this field. We’re expert at writing press releases, getting them to the right sectorial audiences and delivering quality coverage. We coordinate events and launches, facilitate product placement in format Tv and big events.

We have a dedicated in-house digital team, who can implement web content strategies, plus an excellent network of writers, graphic designers and photographers. Our PR campaigns reaches about 1,000 relevant journalists and bloggers in Italy. Some of these include national daily and weekly key newspapers and news magazines such as those based on architecture, design, life style, trends,  business.

• PR Strategy: we suggest an effective PR strategy for the Italian market and further develop it into a clearly detailed PR activity and budget plan.
• Audience and Media Targeting: we identify our clients‘ key target audiences and key target media.
• Media Information: we research, write and enhance basic Italian media information – including fact sheets, background articles and more.
• Press Kits: we edit, design, produce and distribute Italian press kits.
• Press Releases: we create, write and distribute press releases among the Italian media
• Story Exposés: we research, write and pitch stories.
• Virtual Press Office: we build and maintain virtual press offices as 24-hour access points for up-to-date and in-depth Italian media information about our clients.
• Relations Building: we establish and cultivate constructive relationships with leading journalists and bloggers in Italy.
• Press Tour: we organize individual and group press tours at our customers’ production facilities.
• Product Testing: we select a number of journalists and level bloggers to whom we send the products to be tested for a possible review.
• Websites: we create professional and engaging websites for the Architecture and Design sector.
• Brochures: we produce brochures related to the company and its products.

In addition we also offer:

• Reporting: we closely document all PR activities, budget use and media coverage.
• Alliances: we forge cooperative alliances with industry partners to facilitate joint marketing activities.
• Tradeshow PR: we organise and execute media relations activities at the most important trade fairs in Italy.
• Special events: we create and produce special promotional and media events in Italy.
• Newsletters: we produce and distribute consumer and business newsletters for the Italian-speaking market.
• Copywriting: we deliver high-end translations into Italian and original copywriting for promotional material.
• Social Media Marketing: we manage the social channels of our customers by creating quality editorial content.
• Contests: we organize contests for our customers or find opportunities to offer products such as awards.