WORTH Partnership Project participates for the first time at the SuperDesign Show 2019 during Milan Design Week to present 24 projects that combine creativity and innovation: from wearable devices to IOT, from innovative processes to create customized products to green solutions, a concrete demonstration of how innovation and creativity are the basis of the future of Europe. WORTH Partnership Project is the initiative funded by the European Union’s COSME programme, which aims to encourage the development of innovative products in the following sectors: design and fashion, footwear, accessories and jewelery, leather, furniture and home decor, through the creation of transnationals collaborations between designers and PMI., supporting a total of 150 partnerships over the course of 4 years project. DAG Communication for more than two years has been taking care of the communication campaign of Worth Partnership Project through the media relations activities in the 28 countries of European Union, digital pr, creativity management (logo, banner and brochures) and site restyling. On the occasion of Design Week 2019 DAG was in charge of setting up the stand that was realized under the artistic direction of Giulio Cappellini. During the Design Week WORTH Partnership Project will also officially open the nominations to participate to the 3rd call: don’t miss the chance!
