Social Media Training Course in Italy
DAG Communication is organizing a Social Media Marketing Course. Why? It is evident to everyone today, that a large part of communication is no longer transmitted through traditional media (newspaper by TG), but rather through Facebook, YouTube, Twitter, and LinkedIn.
Your clients will talk about you on the web? You know what they say about your brand on social media? Your online fans reflect brand awareness?
This 4 part course helps you to better understand the dynamics of social media and exploit them for you company.
Social Media
- What are the ones that count in Italy and around the world
- Communication strategies for companies on social media
- The two-way dynamic: communicate with users via social media
- How to monitor social media
Facebook Marketing
- The big world of Facebook: profile, pages, groups
- Creating a fan page, inserting personal content: Iframe, polls, coupons etc. App promoting your fan page
- Manage user posts, facing a crisis
- Reading the statistics
- Success stories
Twitter and LinkedIn
- Twitter: how it functions and why use it
- Twitter: how to increase your followers
- Teeples: twitter users that count
- LinkedIn: how and why a company should use it
- LinkedIn: how to increase your followers
- Success stories
YouTube and others
- The social content dedicated to pictures and video: YouTube, Vimeo, Flickr, Pinterest, Slide share
- Properly handle a channel: what content and policies
- Promote a channel
- Success stories
Teachers and Content
Your popularity in the network? Creating a page on Facebook seems simple and could be done internally at zero cost, however it doesn’t necessarily mean being famous (even a few fans on a fan page can create a lot of damage to an image)
As a result, DAG decided to use their experience in the field to create a series of meetings that allow those involved in communication and marketing to deepen their strategic dimensions in social media through many practical aspects. A training opportunity is important for marketing and communication directors who want to increase their skills in this area in order to make consistent choices with their objectives, both for those who want to specialize as Community Managers or Social Media Strategists.
Elena Guzzella, will be leading the sessions: journalist, blogger, expert in social media and the advocate of the success stories presented.
Subscription Information
The course is structured in 4 parts that can be purchased in bulk or individually:
1 Module cost: 200€ + VAT 21%
4 Module cost: 700€+ VAT 21%
For the activation of the course, the minimum number of members is 5. In addition to the regular course, tailor-made courses for companies are also possible. For more information contact info@dagcom.com
