Social Media Marketing through Facebook in Italy
In Italy there are over 20 million Facebook profiles and 37 million Internet users. With such a high user base, creating a website without a Facebook page can drastically reduce your organizations number of potential followers.
Reaching users where they are most present, on Facebook, will bring in a considerable amount of followers for your organization. In Italy, at least 30% of users personal time is spent online.
DAG Communication has received a great deal of positive feedback based on the creation of interesting and appealing fan pages for our clients. In order to properly represent our clients names, each fan page created is perfectly coordinated with all of their company’s media channels.
DAG offers the following design ideas for your company’s fan page:
- Customised welcome page in html
- Quiz and surveys
- Restricted content for fan groups
- Coupons and discount vouchers
- Subscription page to a newsletter or company website
- Music reader to listen and share
songs - YouTube: integration of videos from the company channel
- Customised applications for hotels, restaurants, estate agents
- Twitter: integration of tweets from the company channel
- Flickr: integration of tweets from the company channel
- Photo gallery
Once you have created your own page, you need to promote it, create interesting content to increase the number of users, as well as monitor and moderate comments. DAG Communication can assist you in all these tasks.
DAG offers the following services to ensure the success of your fanpage:
- Monitoring of user comments
- Moderation of comments and enquiries
- Marketing strategies to increase the number of fans
- Advertising campaigns on Facebook
