Italy: a 20 regions country. A guide to marketing in Italy
Italy is a country with more than 60 millions inhabitants divided into 20 regions. With such a large number, understanding exactly what market to invest in can be quite difficult
Marketing in Italy: The 8th Market in the World
Only a small percentage of worldwide managers identify Italy as one of the largest markets in the world. Italian GDP despite the recent crisis, is one of the highest in the world.