{"id":3313,"date":"2019-02-14T09:45:09","date_gmt":"2019-02-14T08:45:09","guid":{"rendered":"http:\/\/www.dagcom.com\/english\/?p=3313"},"modified":"2019-02-13T15:25:54","modified_gmt":"2019-02-13T14:25:54","slug":"e-mail-marketing-a-continually-growing-phenomenon","status":"publish","type":"post","link":"https:\/\/www.dagcom.com\/english\/e-mail-marketing-a-continually-growing-phenomenon\/","title":{"rendered":"E-mail marketing: a continually growing phenomenon"},"content":{"rendered":"<p><a href=\"https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-3315\" src=\"https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing-1024x682.jpeg\" alt=\"\" width=\"509\" height=\"339\" srcset=\"https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing-1024x682.jpeg 1024w, https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing-300x200.jpeg 300w, https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing-768x512.jpeg 768w, https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing-1080x720.jpeg 1080w, https:\/\/www.dagcom.com\/english\/files\/2019\/02\/Foto-email-marketing.jpeg 1880w\" sizes=\"(max-width: 509px) 100vw, 509px\" \/><\/a><\/p>\n<p>According to the study <a href=\"https:\/\/dma.org.uk\/uploads\/misc\/5a7c1de1ca4d7-marketer-email-tracking-report-2018_v2-final_5a7c1de1ca425.pdf\">Market e-mail tracker<\/a> 2018, e-mail marketing is considered the tool able to record the highest ROI, with a return on investment of \u20ac 33 for each euro spent. This type of direct marketing, being potentially suitable for all companies, is widespread. Today it is estimated that about 281 billion e-mails are exchanged, and it is estimated to reach 333 billion in 2022. Another significant data was obtained from a further study published by Market Research Reports Search Engine, which estimated the value of the global e-mail marketing market at around 19 billion euros. The study has also focused its attention on the particular use of e-mail marketing to increase the company\u2019s strategies. The e-mail therefore continues to be the most reliable channel, able to generate the highest profitability.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is the most used digital marketing tool, as well as the method able to generate the highest ROI, and it seems that its success is destined to grow more and more<\/p>\n","protected":false},"author":1,"featured_media":3315,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[68],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising-in-italy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E-mail marketing: a continually growing phenomenon - DAG Communication<\/title>\n<meta name=\"description\" content=\"E-mail marketing: a continually growing phenomenon - 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